Franchise Factor

Andras and Paul's Masterclass on SEO and Brand Building in Franchising - Tune in for Exclusive Insights with Sales Architect Ben Kench on Amplifying Sales Strategies

Esemdee Season 1 Episode 6

The episode aims to enlighten listeners on the vast world of franchising.

Andras and Paul shift gears to a comprehensive segment on Digital Marketing. Here, Andras delves deep into the intricate nuances of SEO for franchise businesses. The conversation spans the importance of a dual SEO approach, keyword research's significance, local SEO strategies, the role of link building and content marketing, technical SEO considerations, and common SEO pitfalls. Andras and Paul  provides invaluable insights and best practices for franchises to optimize their online presence effectively.


As we progress further, the podcast takes a turn towards a crucial educational segment—Building a Franchise Brand. With brand building being the linchpin of successful franchising, Paul and Andras discuss its importance, strategies for creating a robust brand, and the challenges involved. The segment underscores the need for consistency, effective digital marketing, and community involvement in carving a unique brand identity.

Join host Andras on the latest episode of the Franchise Factor Show as he dives deep into the nuances of sales within the franchising domain. Today's guest is the illustrious Sales Architect Ben Kench, known for transforming sales strategies and delivering unparalleled results. Explore the unique sales challenges in franchising, understand the significance of ethical values, and discover how to use the web and social media for an effective sales funnel. Plus, learn the art of staying flexible and adaptable in ever-changing business landscapes. Don't miss this insightful conversation, packed with industry secrets and best practices. Subscribe and elevate your franchising journey!

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Franchise Factor Podcast is produced by Esemdee a brand owned by Social Media Directions Ltd. ©️ Social Media Directions Ltd